Branding and Advertising
Position yourself to become a market leader, not just a follower. Advertising is about creating the right message in the right place.
The more recognisable your community is, the more impact your marketing messages will have.
Successful master branding is something you do, not just say.
A true brand goes far beyond a logo. It defines everything your business stands for in ethics, quality, service and trust. Your actual core values are the difference between a price-driven product and a name-driven product.
FutureCare will create a holistic strategy that you can touch and feel before implementation, just like a business plan. One that will give your community a real personality and one that your target market can relate to.
Quite simply, today you must be more efficient than your competitors.
At the heart of every marketing strategy is a relevant and clearly targeted advertising campaign.
FutureCare's years of experience will craft a message that will stand out and be noticed. From marketing and sales material to all media, PR and web sites. From event management to industry networking. From partnering opportunities to community involvement, FutureCare can control every aspect of this crucial component of your project.
Beyond the creation of advertising, FutureCare will prepare realistic budgets based on gross realisation percentages. We then continually monitor enquiry and conversion rates, allowing us to adjust any aspect of the project quickly.
Because we understand how to use your valuable marketing dollars effectively, we ensure the delivery of results. The best plan involves multiple marketing strategies working in harmony to achieve momentum. Efficiency with maximum impact all build more value into your business through clear thinking, great ideas and precise execution. All designed to do one thing - get your message across to the right people with maximum impact and results.
- CREATE, DEVELOP AND IMPLEMENT A SPECIFIC MARKETING PLAN
- BUDGETS AND TIMELINES
- REVIEW OF YOUR CURRENT MARKETING STRATEGY
- BUDGET ALLOCATION AND CONTROL
- CORPORATE BRANDING AND PROFILING
- SALES COLLATERAL DESIGN AND PRODUCTION
- DISPLAY CENTRE DESIGN
- MEDIA MANAGEMENT, SCHEDULING & PLACEMENT
- WEBSITE PRODUCTION AND OPTIMISATION
- EFFECTIVE PUBLIC RELATIONS INITIATIVES
- EVENT MANAGEMENT AND PROMOTIONS
- COMMUNITY INVOLVEMENT
- PARTNERING OPPORTUNITIES